July 3, 2018
Posted by
Amy Lewkovich
Providing superior customer service is the simplest way to rise above your competitors and earn long-term customer loyalty. That’s easier said than done, however, since actually providing excellent customer service is challenging, especially when you have clients of all ages. Understanding the best way to interact with each client, while also helping them solve their issues, is the key to ensuring excellent customer experiences every time.
Here are just a few ways you can provide excellent customer service for clients that are young, old, and everywhere in between.
Patience is critical in customer service, whether you’re interacting with a college student or a senior adult. Taking the time to listen to the customer explain the problem is the first step. Take a deep breath and commit to listening. Doing so will tell you what you need to know to successfully resolve the issue and keep the customer happy. Young adults use different communication methods than older adults but no matter how the story unfolds, your job is to be patient, gather the important details, and solve the problem.
Another way to connect with customers of all ages is to be respectful under all circumstances. More often than not, by the time customers take the time to contact your department, they’re already upset or frustrated. A little bit of empathy will go a long way toward de-escalating the situation and calming the customer. Similarly, always be polite, no matter how aggressive the customer becomes, and never mistreat or belittle them. When you treat everyone with respect and stay vigilant about solving problems, your customers will take notice and reward you with loyalty.
If your company is proactive about customer service, your customers are probably communicating with you in different ways. Your younger clients likely prefer online chat or emails while the 55-and-older crowd probably prefer a more direct approach, whether that’s face-to-face communication or a phone call. The best customer service professionals are adept at each form of communication and are willing to work with customers in whichever format they’re most comfortable. The ability to provide customer service online or in-person is a must in today’s fast-paced world that demands instant-gratification.
When you’re dealing with an unhappy customer who won’t give an inch, sometimes the hardest thing in the world is to smile and put a positive spin on the situation. Hard as it may be, the use of positive language can help you turn a negative customer service situation into a winning experience. You’ve probably heard the saying “smiles are contagious.” Even if they aren’t, smiling does affect how we speak and research has shown that people can hear it in our voices when we smile while we’re on the phone. We all know that, when meeting in person, a natural smile lifts the mood and makes people more comfortable – the same is true on the phone.
Your business probably interacts with a variety of clients every day, and your goal should be to provide the best customer service experience possible, regardless of the customer’s age. You can do that by committing to remain patient, respectful, flexible, and positive, whether the customer is 20 or 76. Practicing these tips can help you deliver exceptional customer service and separate your company from other businesses that fail to prioritize customer care.